Bar Poster

Bar Poster is an Austin, Texas-based restaurant, bar & special event promotional posters graphic design agency.

Background

Bar Poster is a small team of graphic designers that set out to primarily focus on creating graphic design for event promotional posters for bars, restaurants, festivals, concerts, conferences, and special events.

Process

Discovery: Conducted a discovery session with the client to understand their business goals, target audience, and branding preferences.

Research: Conducted research on the Human Factors Research industry and analyzed competitors' websites to identify best practices and opportunities for differentiation.

Wireframing: Created wireframes to map out the site's structure and user flow.

Design: Created high-fidelity designs that incorporated the client's branding and preferences while also prioritizing user experience.

Development: Built the website using HTML, CSS, and JavaScript, ensuring it was responsive and accessible on all devices.

Launch: The website was launched after thorough testing and feedback from the client.

Optimization: Continued to monitor the website's performance and made updates and improvements based on user feedback and analytics.

Outcome: The website successfully met the client's goals of showcasing their services and increasing their online presence. The client was pleased with the results and reported an increase in business inquiries and sales.